Why study this Internet Marketing: Introduction course?
Interested in marketing something on the internet but you don’t know where to start? Want to gain the deep foundation needed in internet marketing? Then, this online Introduction to Internet Marketing Course will help you!
Marketing is an essential element for a business’ success. Understanding the fundamentals of marketing and how to apply them to your industry, business, products, or services is the key to establishing long-standing relationships with your audience, generating revenue, keeping your customers informed, and building your brand and reputation. This Internet Marketing: Introduction online course uncovers strategic marketing concepts showing you how to ensure your brand, products, or services remain competitive in a rapidly changing global marketplace.
What are the aims of this Internet Marketing Course?
- To develop a capacity to use social media and other applications for marketing on the internet.
- Outline the possibilities for marketing any type of product or service effectively on the internet; in particular through the use of social media.
- Describe the use of psychological theory as applied to internet marketing.
- Determine an appropriate mix of online marketing techniques for a product or service, and how to properly utilise that web presence.
- Identify, discuss and compare the more effective applications that are currently being used in social media.
- Determine an appropriate online presence for the marketing of a product or service and know how to efficiently utilise that presence.
- Determine what content to create, how to create it and where to use it.
- Describe methods to develop and sustain effective online blogs and newsletters
- Develop a one year strategy for the online marketing of a new product or service.
Lessons
There are 8 lessons in this course:
- Introduction to Marketing
- The Marketing Mix
- Market Research
- Market Trends
- International Marketing
- Sustainable Marketing
- Brand Management
- Analyzing Consumer Behaviour
Enrol Now
- Experienced Tutor support
- Certificate sent to you
- Online study (Printed notes available)
- Self paced - no set timetable
- 12 months to complete course
From: $25.00 / week for 26 weeks