To be successful in consulting, you must be able to provide trustworthy and credible advice, understand challenging business situations and problems, and manage your productivity and your clientele. This is a highly recommended course for anyone with professional standing who wants to become a consultant. Learn to set up your practice the correct way from the start.
Course Aims:
- Developing an understanding of consulting, what business consultants do, and how they help their clients.
- Identifying the key activities and requirements for starting out in consulting.
- Identifying key competencies and skills of consultants and how they are applied to business problems.
- Identifying the importance of credibility and techniques to build credibility as a
consultant. - Recognizing the role quality and service plays in consulting and strategies and techniques used to build quality and service.
- Analyzing client needs and implementing these as a road-map for your consulting practice.
- Familiarizing yourself with marketing and personal brand strategies in consulting practice.
- Identifying ways to track, to deliver and to measure performance results in consulting.
- Building a repertoire of business skills that enable you to run a consulting business.
What does this course cover?
There are 10 Lessons in this course:
What Does a Consultant Do?
- What is Consulting?
- Types of Business Consulting
- Define Your Role
- Who Do Consultants Work With?
- Where Do Consultants Work?
- Skills Consultants Need
Starting Out in Consulting
- Where Consultants Come From?
- Developing Your Value Proposition
- Find Your Niche
- Income and Billing
Consulting Skills
- Key Skills of a Consultant
- Hierarchy of Consulting Skills
- Providing Information
- Solving Known Problems
- Diagnosing Unknown Problems
- Recommending Actions
- Change Implementation
- Building Culture
- Facilitating Learning and Insights
- Creating Long Term Organization Performance and Effectiveness
Building Credibility
- What is Credibility?
- Credible Adviser
- Understanding Different Types of Credibility
- Threats to your Credibility
- Approaches to Build, Nurture, Reinforce Your Credibility
Service and Quality
- Introduction
- The Right Questions to Ask the Client to Avoid Common Pitfalls
- The Disadvantages and the Counters
- Scope Creep
- Frequent Reasons for Criticisms of Quality
- Payment for Services
Analyzing Client Needs
- What are the Customer Needs and its Types?
- Customer Need Analysis
- Finding Your Ideal Customer
Personal Brand Management
- The Importance of Marketing to Consulting Services
- Marketing to Attract New Clients
- Referrals
- Social Selling
- Other Cold Outreaches
- Balancing Existing and New Client Needs
- How to Manage Finances with Marketing
Working with Clients
- When Might Your Serve as a Consultant?
- How Do You Serve as a Consultant?
- Customize Your Advice to Clients
- Needs Analysis
- Relationship Management
Delivering and Measuring Results
- Measuring Results
- Improving Performance
- Key Result Areas
- Capturing and Reporting Results
- Evaluation
Running a Consulting Business
- Where to Do Consulting Work?
- Summary

