Why Study this Sales Management Course?
Are you having a hard time managing sales in your company? Do you want to deepen your knowledge and have a deeper understanding of how to manage sales? Then this online sales management course may just be the one you are looking for! This course will teach every important thing there is to know about sales management; such as how to develop good sales relationship with customers, how to make customer strategy, the stages of sales and how they are achieved, and much more.
Do you manage or are a valued member of a team of sales professionals? Then you need to enhance your sales and marketing skills so you can increase performance in your allocated territory. If you understand the key to making a sale and you are aware of the basic principles of marketing then this course is for you.
We will show you how to develop customer relationships that lead to future sales. We will help you manage yourself, your team and your sales process, while remaining ethical and still achieving your sales objectives.
You will learn how to develop a unique sales concept that links your product or service to your customer’s needs and wants. You will come to understand the key aspects of economics and how they impact your sales and marketing concepts. We will help you better understand your customers and what they expect. You will discover the importance of legislation for your industry and how it affects your sales and marketing processes. We will show you how to manage your sales process including product positioning and branding, making the sale and evaluating the process.
To improve your success in the sales industry all you need to do is get started, CourseStream will provide you with the knowledge to help you succeed and we will support your learning experience.
Course Aims
- Explain how a sales concept reflects and aids the marketing goals of an organization.
- Identify key ways to develop good sales relationships with customers and others.
- Identify ethical and legal considerations in sales.
- Explain the importance of product knowledge and what it includes.
- Explain the role of a developed customer strategy and how to create one.
- Identify elements of good product presentation.
- Explain the stages of a sale and how to achieve results.
- Describe the importance of self-management to sales success.
- Identify and explain key methods for managing a sales team.
- Identify and explain key methods for managing a sales team.
Detailed Course Description
- Goods & Services
- Ways of Managing Sales
- Developing a Sales Concept
- Planning Ahead
- Understanding Selling
- Understanding Buyers
- Steps in the Sales Order
- Increasing Sales
- Sales Methods
- Presentation & the Selling Personality (personality traits of a salesperson)
- Communication skills and conversational selling
- The Law and Ethics
- Social Problems
- Pricing
- Deceit
- High Pressure Sales
- Poor Quality Products
- Predetermined Obsolescence
- The Impact of Marketing and Selling on Society
- Public Responses to Modern Marketing Trends (eg. Consumerism, Environmentalism etc)
- Enlightened Marketing
- Good & Bad Features (eg. Make/trade name; Model; Purpose or use; How & where it is manufactured; Materials used; Wholesale/retail price; Guarantees; Warranty; Spare parts (availability and location); Service Costs)
- Types of Buyers
- Buyer Motivation
- Difficult Buyers
- Key Rules for Every Salesperson
- Displays (eg. Locating Your Displays For Best Results)
- Shop Layout
- Trade Displays etc
- Difficulties with closing a sale & solutions
- Importance of the personal approach
- Time management
- Territory management
- Record Management
- Sales Records
- Stress Management
- Building quality partnerships
Enrol Now
- Experienced Tutor support
- Certificate sent to you
- Online study (Printed notes available)
- Self paced - no set timetable
- 12 months to complete course
From: $25.00 / week for 32 weeks